First off: Hoogerland is a badass; after being crashed out by a media car 2 days earlier and having 33 stitches put in him (him being: his calf, quads, and ass) thanks to an unfriendly encounter with a barbed wire fence during the crash -- he continues to race and hold onto the KOM jersey (King of the Mountains).
Secondly, the series of photos leading up to the finish are really amazing. They chronicle a successful effort by Omega/Pharma to wheedle away Cavendish's leadout team/train by repeatedly launching attacks. Cav's team, bearing the responsibility to cover the attacks (because he's the dominant sprinter/expected stage winner) wear themselves out leaving only Cav and 1 teammate for the finish. Pharma then goes on to challenge him in the sprint and win by a handlebar's width. Awesome work.